Why
The Infatuation x Microsoft came together to launch the new Surface GO. Part of the experience was collaborating with two LA celebrity chefs from Felix and Howlin Rays to create an epic menu for influencers, actors and media.
How
Work with celebrity chefs on 6 course menu that was displayed on Surface GO on the tables
Interactive activity where guests created their own custom leather bag to store their Surface GO
Built a makeshift kitchen to serve each chefs need
Results
— Hottest ticket in town with celebrities from HBO WestWorld and social Media Influencers Rocky Barnes in attendance
— Thousands of social media impressions
— Set precedent for future events with both brands