Tool
Tool is a creative production partner. We help brands and agencies create breakthrough content and experiences that drive cultural conversation.
The Hybrid Approach: How Marketers Can Blend AI And Traditional Production
President of Tool speaks to LBB’s Ben Conway, in association with Adobe Firefly, about building a new framework for commercial production, and the next “golden age” of AI, AI, AI
Hannah Levy helps bring Mentos jingle is back and serving nostalgia in a TikTok world
Hannah Levy, Mentos and Carter Vail Bring Back Iconic ’90s Jingles
Hannah Levy directs Mentos’ fresh take on an old jingle
Hannah Levy and Carter Vail Help Mentos Brings Its Iconic Jingle to TikTok
Hannah Levy directs creator Carter Vail as Mentos’ 1990s jingle continues comeback
Tool’s “Work in the Age of AI” at Linkedin Connect 2024 nominated for People’s Choice Award at the Webby’s
Stability A.I. names Tool’s Robert Legato as Chief Pipeline Architect
Tool President Dustin Callif speaks at Adweek’s “What’s Next in the Evolution of Generative AI-Powered Marketing”
Win Bates’ Whataburger TV spot ‘The Beacon’ debuts Featuring Lainey Wilson
Tool Signs director Emmanuel Osei-Kuffour Jr
Tool’s spec Land Rover spot shows possibilities of AI/live-action hybrids
On My Radar: Leo Zuckerman
Tool President Dustin Callif Featured On “Creativity Squared” Podcast: Creative at the Speed of Culture and GenAI
Win Bates Directs Kristen Bell and Dax Shepard for Carvana
Aqsa Altaf & John X. Carey Chime’s ‘$1 Million Bet’ proved generosity exists in hard times
KingWillonius Listed on Time100 AI 2024
Tool signs director Ava Berkofsky
Tool Signs Director Leo Zuckerman
Tool’s Alex Richanbach to direct, produce “Single at the Wedding”
GMUNK and Tool Rejoin Forces
Tool expands AI roster with Nem Perez and KingWillonius
The Making of “Forever Is Made Now”
Tool is a Standout on Ad Age’s 2024 Production Company A-List
New AI Marketing Tool Generates Ad-Ready Images for Under Armour – Here’s How It Works
GoodBoyBob Tests Its Coffee On Lab Rats In Truly Demented Ad
Tool Wins Production Team of the Year
The Work That Made Me: Renée Mao
My Biggest Lesson: Tyler Cohen
On My Radar: Bobby Louise and Brig
Becoming a Directing Duo with Sarah May Bates & Jeremy Konner
Breaking out of AI Jail: Strategies for Brand Marketers to Get Quick Wins
Unlocking the Future of AI and Brand Experience: Podcast with Tool’s Technical Director Wim Vanhenden
Grace Wells Wins Content Creator of the Year at the 2023 Influencer Marketing Awards.
Introducing Tyler Cohen, Creative Director for Tool Experience
This AR Filter Lets Anyone Fly a Pride Flag at Government Buildings Where They’re Banned
The Ins and Outs of an Experiential Activation at Coachella
2023 Award Round Up
On My Radar: Adriana Cruz
Tool Announces Tool France
Welcome to the Era of Practical Digital Innovation
Deciphering The Metaverse: A Primer For Brands To Cut Through The BS
Under Armour’s New Marketing Aimed at Young Athletes Features Tom Brady and Morgan Freeman
Tool of North America Signs Director Reneé Mao
Hannah Levy & Wes Walker Named to Adweek’s 2022 Creative 100
Meet Grace Wells, the TikToker Making DIY Ads for Major Brands All On Her Own
Aha Sparkling Water Seeks to Maintain Momentum With New Ad Campaign
The Top 5 Celebrity Brand Collabs You Need To Know About Right Now
