The Letgo Commercializer is a feature integrated within the Letgo second-hand selling mobile app that takes whatever you're trying to sell and lets you create a dynamically generated commercial for your item on sale.
We generated four comical, big-budget ads, each allowing consumers to dynamically customize the ads with their product, including one action ad with a starring role from none other than Dolph Lundgren.
Tool leveraged the personalized video rendering software Imposium to insert dynamic content into the videos, using motion blur, image blending, motion tracking, color correction and rotoscoping technology.
