Ad Council – Fans of Love | Love Has No Labels

Filmed live at the NFL Pro Bowl in Orlando, these PSAs put a twist on the traditional kiss cam by…

Director - Floyd Russ

Ad CouncilFans of Love | Love Has No Labels

Filmed live at the NFL Pro Bowl in Orlando, these PSAs put a twist on the traditional kiss cam by replacing it with an unbiased camera that features all forms of love – friendships, families, and romantic relationships – across race, religion, gender, sexuality, ability, and age.

The spot was released on Valentines Day and quickly garnered attention and views. It has over 20 million plays on YouTube and has won prestigious AICP and D+AD awards and earned director Floyd Russ an Emmy nomination.

Awards

  • 2017 LIA Awards: "Integration - Bronze"
  • 2017 D&AD Impact Awards: "Diversity & Equality - Wood Pencil"
  • 2017 D&AD Professional Awards: "Media - Use of Events - Wood Pencil"
  • 2018 One Show: "Branded Entertainment: Experiential / Live Events - Gold"
  • 2018 One Show: "Public Relations: Events & Experiential - Silver"
  • 2018 One Show: "Experiential - Events & Competitions - Merit"
  • 2017 Clio Awards: "Brand Partnerships & Collaborations - Public Service - Gold"
  • 2017 Clio Awards: "Out Of Home - Public Service - Silver"
  • 2018 Shorty Awards: "Live Events - Gold"
  • 2018 Shorty Awards: "Non-Profit - Gold"
  • 2017 Comm Arts Advertising: "Digital Advertising - Winner"
  • 2017 AICP Next: "Experiential - Live Events/Broadcast - Winner"
  • 2018 ADC Awards: ""Design for Good Advertising - Single - Silver"""
  • 2018 ADC Awards: ""Brand / Communication Design Promotional - Wildcard - Single - Silver"""
  • 2018 ADC Awards: ""Advertising Out of Home - Print / Electronic Billboard - Single - Silver"""
  • 2018 ADC Awards: ""Advertising Television / Film / Online Video Commercials - Online Commercial - Single - Merit"""
  • 2018 ADC Awards: "Experiential Design: Experiential Design / Live Event - Single - Merit"