MODERNIZING YOUR CONTENT PRODUCTION WORKFLOW WITH AI
BRAND VISUAL DATASET
Our focus is to help brands and agencies capture a brand’s unique, visual fingerprint to give their marketing teams the building blocks they need to create photo-accurate campaigns of their IP with just a prompt. This allows a brand to take a different production approach for lower funnel content, like social media and product photography.
Example Use Cases:
Versioning
Fine-Tuning On Your Brand Style
Animating Social Media Content
Storyboarding
+ custom use cases that we collaborate with your teams to allow you to have quick wins.
METHODOLOGY &
QUICK SPRINTS
Our recommendation is to start with establishing quick wins in the marketing department that can be used for internal purposes.
We’d suggest a 4 week production consulting sprint where we identify 1 or 2 pain points (e.g., versioning) and we’ll provide a solution/prototype on how AI services can be applied to YOUR production workflow.
Working towards a creative production pipeline that allows you to be more effective and save money, while still creating quality content.
A key benefit is that this can be built on top of the AI pipeline that Tool has already developed.
We’ve created TOOLKIT, a web-based visual-node system that connects AI services, making it easy to apply to your marketing content and solve your pain points.
– A Secure, Private Sandbox
– Connecting Multiple AI Services
ABOUT US
Tool is a creative production partner with 25 years of live action content expertise and 14 years of creative technology work in the marketing industry. In 2016, we were recognized at the Cannes Lions with the prestigious Palme D’Or, for being the most awarded commercial production company in the world.
Tool has been leveraging AI with brands since 2016. A snapshot can be seen below:
TOOL'S AI HISTORY
