Awards, Digital, Live Action, News

Tool Wins 13 Lions From 24 Shortlisted!

 

 

Congratulations to all of the Tool directors and our live action and digital teams for yet another strong showing at Cannes 2014. We won multiple awards across content and cyber categories, showing off our integrated capabilities.

 

Jason Zada and Clemenger BBDO Melbourne’s “Remote Control Tourist” won 5 Bronze Lions.

 

Ben Tricklebank and Pereira & O’dell’s Intel “The Power Inside” won 3 Bronze Lions, while his work with BBH NY for Playstation GT6 “First Love” won another Bronze and a Gold for its part in the “Greatness Awaits” Campaign.

 

Benji Weinstein and DDB Melbourne’s Devondale “Teacher” also won a Bronze Lion.

 

Meanwhile, Alec Helm’s Water is Life “Bucket List” took Gold for Viral Film and John X. Carey’s “Real Beauty Sketches” won a Creative Effectiveness Lion.

Awards

Tool Wins 10 Webbys!




 

Congratulations to the winners!

 

 

“The Melbourne Remote Control Tourist”

Directors: Jason Zada and Jason Nickel

Interactive Production: Tool

Interactive Advertising & Media: Social Media Campaign – WINNER!

 

 

Dove “Real Beauty Sketches”

Interactive Director: John X. Carey

Interactive Advertising & Media: Integrated Campaigns – WINNER!

Interactive Advertising & Media: Branded Content – WINNER!

Interactive Advertising & Media: Viral Media -WINNER!

 

Intel “The Power Inside”

Interactive Director: Ben Tricklebank

Interactive Production: Tool

Interactive Advertising and Media: Consumer Electronics & Services – WINNER!

Social: Best Use of Video – WINNER!

 

 

Google: “Art, Copy & Code”

Director: Ben Tricklebank

Interactive Production: Tool

Interactive Advertising & Media: Business Products & Services – WINNER!

Web: Corporate Communications – WINNER!

 

 

 

Water Is Life: “4 Yr Old’s Bucket List”Director: Alec Helm
Social: Public Service & Activism – WINNER!

Awards, News

SXSW Finalists Announced

 

What do JFK, a tourist in Melbourne, a social film with Harvey Keitel, and a concert in the woods with Andrew Bird all have in common? They’re all FINALISTS in the upcoming SXSW Interactive Awards.

Congrats to director Ben Tricklebank and The Martin Agency for “An Idea Lives On,” director James Cooper and McCann NY & Campbell Mithun for “The Quietest Show on Earth,” director Jason Zada and Clemenger BBDO Melbourne for “Remote Control Tourist,” and director Ben Tricklebank and Pereira & Odell for  “The Power Inside.”

Awards, News

Tool Ranks #4 in Creativity’s Annual Awards Report!

 

We are proud to announce that Tool of North America ranks 4th in Creativity’s Annual Awards Report (racking up 485 awards!), along with having three of the most winning directors of the year! Congrats go out to Ben Tricklebank, Erich Joiner, and our latest signing, John X. Carey. Top mention for interactive also went to Tool for “Clouds Over Cuba!”

Awards

Jam with Chrome, Clouds Over Cuba, BMW “Become Electric” shortlisted in Shots Awards 2013

 

Congratulations to Directors Ben Tricklebank, Erich Joiner, and Jason Zada.

Additional congrats to John X Carey for being shortlisted with Dove “Real Beauty Portraits”

 

View the full shortlist here >> 

Awards, Digital, News

Clouds over Cuba and JAM with Chrome made it to the FINAL round of FWA’s Cutting Edge Awards Project of the Year!

 

Clouds Over Cuba and JAM with Chrome have made it to the final round of FWA’s Cutting Edge Awards Project of the Year thanks to you!

 

Clouds over Cuba is an interactive multimedia documentary from the JFK Library marking the 50th anniversary of the Cuban Missile Crisis. Navigate the crisis in full detail including a thought provoking fictional What if scenario. Congrats to director’s Ben Tricklebank, Erich Joiner, The Martin Agency and The JFK Library.
 
JAM with Chrome is a real-time, interactive web application. It enables friends in different locations to play music together in the Chrome browser on their computers. Congrats to Ben Tricklebank and Google Creative Lab London.
 
We’ve made it to the final stretch, now help us take it all the way by voting here>> !!
 

 

 

Awards, Digital, News

And the Emmy Goes To…Clouds over Cuba!

 

 

 

 

Tool is celebrating coast to coast from Tuesday’s Emmy win for Clouds over Cuba.

 

The government may be shut down, but as they say in show business, “The Show Must Go On,” and that is exactly what happened Tuesday at the 34th Annual News and Documentary Emmy Awards.
 
Clouds over Cuba was nominated in the “New Approaches: Documentaries” and “Research” categories and ended up taking home the Emmy for “New Approaches: Documentaries” beating out CNN and the New York Times!
 
This is our 2nd Emmy win in two years!
 
A big congratulations to The Martin Agency, Erich Joiner, Ben Tricklebank, and The JFK Library.
 
We Beat Meryl!
 

Click Here>> to read more by Creativity.

Awards, Digital, Live Action, News

It’s All Because of YOU and YOUR support we made it to the second round in The Cutting Edge Awards

 
Thanks to all your votes, three of our projects have made it to the second round of The Cutting Edge Awards:
 
JAM with Chrome is a real-time, interactive web application. It enables friends in different locations to play music together in the Chrome browser on their computers. Congrats to Ben Tricklebank and Google Creative Lab London.
 
Clouds over Cuba is an interactive multimedia documentary from the JFK Library marking the 50th anniversary of the Cuban Missile Crisis. Navigate the crisis in full detail including a thought provoking fictional What if scenario. Congrats to director’s Ben Tricklebank, Erich Joiner, The Martin Agency and The JFK Library.
 
Rectify: Your life in 20 Years See what your life would be like in 20 years through the lens of Sundance Channel’s new show “Rectify.” Leveraging HTML/CSS/Javascript, the site uses a custom animation engine to bring the future to life.
 
Help us take all  three of our projects to the next level by voting here>>
 
Did we mention how grateful we were for your votes?

 

Awards, Digital, News

Solid Gold Win at the IAB Mix Awards

 

Art Copy and Code takes the win!
 
Congratulations to 72andSunny, Google Advertising Arts and Ben Tricklebank for winning the GOLD at the IAB Mix Awards for Business to Business.
 
It will be clear skies today.
 
Click  here>> to see the award
 
 

Awards, Digital, News

Tool has 4 projects nominated for FWA and Adobe’s Cutting Edge Project Of The Year Award – VOTE NOW

 

We are excited to announce our 4 nominations!

 

We have previously won FWA and Adobe’s Cutting Edge Award, Project of the Week, and now we are up for Project of the YEAR for:

 
Tool of North America Website, Our latest HTML5 experience, was developed in house with its own custom framework, and showcases over 200 award winning live action and digital content projects in a fluid CSS 3D environment.
 
JAM with Chrome is a real-time, interactive web application. It enables friends in different locations to play music together in the Chrome browser on their computers. Congrats to Ben Tricklebank and Google Creative Lab London.
 
My Life In 20 Years: See what your life would be like in 20 years through the lens of Sundance Channel’s new show “Rectify.” Leveraging HTML/CSS/Javascript, the site uses a custom animation engine to bring the future to life.
 
Clouds Over Cuba is an interactive multimedia documentary from the JFK Library marking the 50th anniversary of the Cuban Missile Crisis. Navigate the crisis in full detail including a thought provoking fictional What if scenario. Congrats to director’s Ben Tricklebank, Erich Joiner, The Martin Agency and The JFK Library.
 
If you think Tool is as Cool as we do, then…
 
Click Here>>  to vote for all of our Projects!
 
Vote as much as you would like. We wouldn’t want you to limit yourself.
 
Voting ends this Sunday, the 29th.